University of California Adopts New Logo, 144 Years Later
WEBDec 8, 2012 · The new logo -- designed by an in-house team -- is part of a move to remake the image of the 10-campus university system, officials told the newspaper. In features the letter "C" nesting inside a...
UC Logo - The Symbol of University of California
WEBDec 11, 2023 · The current logo is a stylized version of the letters “UC” placed within a circular mark. This design symbolizes the university’s commitment to inclusivity, collaboration, and global impact. Each element of the logo has its own significance.
Evolution of the UC logo | Features | newsrecord.org
WEBAug 28, 2024 · 2005- After joining the Big East Conference in 2005, the university gave the C-paw a more modern look, as is the logo we know and love today. Rather than changing the logo entirely, the athletics department chose to “strengthen” the beloved classic.
The Brief and Tumultuous Life of the New UC Logo - 99
WEBDec 31, 2012 · Fourth-generation UC Berkeley alum, Cyrus Farivar (see episodes #36 and #55, true believers) takes a look at the new UC logo and chronicles its tumultuous life and rapid death. We also use this opportunity to ruminate on the topic of how and when a design should be judged.
Wordmark | Brand Guidelines | University of California
WEBThe official UC wordmark is the approved relationship between the words “University,” “of,” and “California” offered in two configurations. Using Kievit—a modern typeface built upon the “bones” of 16th-century humanistic typefaces—the wordmark is rooted in the past but pointedly contemporary.
New, modern UC logo evokes cries of ‘foul’ - Berkeleyside
WEBDec 10, 2012 · The new logo features a deep U with the letter C nestled at the bottom. It comes in a variety of colors. Jason Simon, the director of marketing communications for the UC system, posted an explanation of the role and purpose of the new logo on the Change.org petition.
University of California Adopts New Logo, 144 Years Later
WEBDec 10, 2012 · After 144 years with the same logo, the University of California has decided it’s time for a new look — one that’s more modern and more, well, Californian.
UCalifornia’s new logo ignites controversy - Higher Ed Dive
WEBDec 10, 2012 · In a rebranding effort, UC has recently released a new logo in order to dissociate itself from the “bureaucratic” and “staid” implications of the older seal; UC claims the original logo will still remain the official seal.
University of California introduces a modern logo
WEBDec 6, 2012 · The university’s original logo — with its open book, 1868 date stamp and “Let there be light” script — will still be in circulation, appearing on president’s letters and official university...
UC drops controversial new logo - Los Angeles Times
WEBDec 15, 2012 · The new University of California logo is a no-go. Responding to a wave of revulsion in the last week over the symbol’s modern design, officials announced Friday that they would suspend further...
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