Taipei Takeaways: Collaboration, Coproduction and Cultural Diversity Shape the Taiwan Creative Content Fest
The fifth edition of the Taiwan Creative Content Fest reaffirmed its role as a platform for the creative industry on the ...
“TV Is In A Pickle”: Producers Told To Embrace Digital-First Content & Platforms Or Get Left Behind – TellyCast Digital Content Forum
For a clip from the So Television-produced talkshow that’s not a record breaker – many others have double-digit millions of ...
Are Media’s Bold 2025 Strategy: How The “Three Cs” Are Set To Change The Game For Brand Influence
Are Media unveils its 'three Cs' 2025 agenda: clout, curation & confidence. Could've also included chocolate cake.
Marketing3d
The driving shift in authentic content marketing
For food and beverage brands, the lo-fi content marketing revolution provides a huge opportunity and drives a shift in how marketers work.
Black Enterprise3d
Black Girl Digital Co-Founders Are Redefining Multicultural Marketing
Black Girl Digital shares its model to amplify diverse content creators. Meet Black Girl Digital (BGD Media), one of the ...
Are Media gets to the heart of influence with new research
Word of mouth continues to be the most impactful channel, according to new research from Are Media.The announcement:New research from Are Media, Australia’s leading omnichannel content company for ...
Indian OTT originals attract a third of viewers amid content discovery hurdles
Diverse audience preferences and content discoverability remain challenges, necessitating enhanced algorithms and targeted ...
Google adds ad inventory curation, programmatic tools for agencies
Google's curation tool and streamlined programmatic workflows, aim to simplify media buying by enhancing inventory discovery and performance tracking.
AFAQS5d
IAS teams up with Google Ad Manager for source level ad curation
IAS Curation empowers advertisers with actionable data to activate avoidance and contextual targeting strategies across media ...
Best Media5d
IAS launches tool with Google Ad Manager for improved brand safety and contextual targeting
IAS Curation for Google Ad Manager provides global advertisers with customisable inventory, precision targeting and quality ...
TMCnet5d
IAS LAUNCHES CURATION WITH GOOGLE AD MANAGER TO EMPOWER ADVERTISERS WITH BRAND SUITABLE INVENTORY
Quality Inventory: With contextual avoidance, brand safety & suitability, and MFA filtration available before it reaches a bidder, advertisers can reduce waste and maximize ROI using AI-driven ...